Guest Column: Gain a marketing edge with QR codes

On May 31, 2012, in QR Codes, by iGo

By Sujay Maheshwari In our previous article 'Decoding the QR Code', we laid out the basic constructs of a QR code and the immense potential it has to impact day-to-day life. In this article, we bring forth the marketing potential of QR codes to reach …See all stories on this topic »

 

Emergency Workers Scan QR Codes to Quickly Access Health Information

On May 31, 2012, in QR Codes, by iGo

Lifesquare wants residents to input personal information about their medications into its website, then place corresponding QR code stickers where emergency responders can scan them with an iPhone. The secure link from the sticker will then provide …See all stories on this topic »

 

Orange Crate QR Code

On May 31, 2012, in QR Codes, by iGo

In Mexico a QR Code constructed from orange boxes was used to raise awareness of Volkswagen's Crafter commercial vans (video below). The QR Code was assembled in the Central de Abasto, Mexico City's main wholesale market and the largest such market in …See all stories on this topic »

 

Seven Must-Know Tips for Using QR Codes

On May 31, 2012, in QR Codes, by iGo

"Creating a QR code is easy," says Randall Craig, Web and Social Media Strategist and author of the newly released Online PR and Social Media For Experts. "Just Google the words QR Code and you'll find a number of no-cost web-based QR Code creators.See all stories on this topic »

 

From paparazzi to drinking a Coke – QR code marketing is hot!

On May 31, 2012, in QR Codes, by iGo

Companies and brands ranging from Coca-Cola to Samsung have been building QR code marketing campaigns to take advantage of the popularity of these little square barcodes, and the opportunity they present for reaching consumers.See all stories on this topic »

 

Pitney Bowes Wants To Help SMBs Crack The QR Code

On May 31, 2012, in QR Codes, by iGo

by Steve Smith, 4 hours ago I am not sure how many times the basics of QR code use need to be covered, but apparently it is more than we already do it. The ubiquity of these little things is starting to feel like a street art project.See all stories on this topic »

 

QRt.co Introduces Industry's First Commercial, Full-custom QR Code Generator

On May 31, 2012, in QR Codes, by iGo

The new custom QR Code generator by QRt.co makes it possible to instantly produce visually compelling QR Codes. QRt.co, a privately held technology company, announced today the availability of the industry's first commercial, custom QR Code generator.See all stories on this topic »

 

CAYIN to Showcase Next-Generation Digital Signage Solutions at COMPUTEX TAIPEI

On May 31, 2012, in QR Codes, by iGo

Visitors can experience the most popular digital signage applications integrated with QR code, queuing system, touch screen, and ultra-widescreen. CAYIN Technology will reveal its next-generation digital signage players and servers, along with selected …See all stories on this topic »

 

The Linux Foundation Announces New Tool for Tracking Free and Open Source

On May 31, 2012, in QR Codes, by iGo

Released as an open source project under the MIT license, the new software tool aims to simplify the way open source components are tracked and reported by using an auto-generated, custom QR code for each product. The QR code contains important …See all stories on this topic »

 

QR Codes Transforming Memorialization

On May 31, 2012, in QR Codes, by iGo

Quiring is now offering QR code links that are placed on the headstones and memorials. In order to provide this service, Quiring recently partnered with Making Everlasting Memories® (MeM®), whose patented technology allows cemetery visitors to scan the …See all stories on this topic »

 

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