This QR code clock demonstrates just how pointless QR codes are

On October 31, 2012, in QR Codes, by iGo

QR codes can be a useful way to direct you to reams of information about something, but half the time it seems like they are just technology being used for technology's sake. Nothing makes that point more elegantly than this QR code clock. Instead of … See all stories on this topic » DVICE

 

Adam Brenner from NCapture talks QR code marketing

On October 31, 2012, in QR Codes, by iGo

Bdaily spoke to Adam Brenner from recently the set up marketing and communications agency, NCapture ahead of the “Marketing the Art of” event at the Tyneside Cinema in Newcastle on 20th November. He told us about the use of QR codes as a way to …See all stories on this topic »

 

At Least This QR Code Clock Appreciates How Useless It Is

On October 31, 2012, in QR Codes, by iGo

At Least This QR Code Clock Appreciates How Useless It Is. By Andrew Liszewski. For all intents and purposes QR codes are a dead technology only being kept alive by marketing machine life support. For some reason advertising types think it's easier for …See all stories on this topic »

 

From a napkin to the next big thing

On October 31, 2012, in QR Codes, by iGo

QR (quick response) codes originated as 3D barcodes for use in the Japanese automotive industry. The technology quickly adapted and spread, so now virtually every smartphone user carries a QR code scanner.See all stories on this topic »

 

Borderlands 2 QR Code Locations Guide

On October 31, 2012, in QR Codes, by iGo

The world of Borderlands 2 is full of secrets. If you've been playing the game for awhile, you may have noticed a few QR codes scattered throughout Sanctuary and in other parts of the game. Holly Green has taken the initiative to document the locations …See all stories on this topic »

 

Storm of anti-Obama text messages linked to Virginia firm

On October 31, 2012, in Text Message Marketing, by iGo

WASHINGTON (Reuters) – A controversial Virginia marketing and polling firm appears to have used a legal loophole to bombard scores of Americans with unsolicited text messages berating President Barack Obama less than a week before Election Day.See all stories on this topic »

 

Meet the Company Spam-Texting Against Barack Obama

On October 31, 2012, in Text Message Marketing, by iGo

ccAdvertising, a Virginia marketing and polling firm, circumvents laws about unsolicited texts by sending emails. Is that really legal? texting.banner.reuters.jpg. Reuters. Even if you weren't among … It can't send you a text — thanks to the ban on …See all stories on this topic »

 

Marketo Extends Marketing Platform with Powerful Webhooks

On October 31, 2012, in Text Message Marketing, by iGo

Now marketers can trigger real-time processes – such as a free-trial activation-code service for a customer, or an SMS notification to a sales rep, or a display ad to deliver a personalized message to a prospect – all based on buyer behavior to drive …See all stories on this topic »

 

Mobile Market Differs From Developed Markets

On October 31, 2012, in Text Message Marketing, by iGo

At a recent UCT Graduate School of Business Distinguished Speaker's Programme, Wilter du Toit, CEO of Virtual Mobile Technologies warned South African business leaders and marketing professionals that the temptation to follow developed market trends …See all stories on this topic »

 

GraphicMail cuts SMS + mobile site link campaign pricing by 50%

On October 31, 2012, in Text Message Marketing, by iGo

Mobile Marketing Association's Rimma Katz states in a recent article that SMS will be one of the main channels behind mobile marketing strategies among internet retailers – used to drive in-store traffic, engagement and sales. According to Accenture …See all stories on this topic »

 

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