Get More New Customers and Generate More Revenue With Bluetooth Technology
Although bluetooth marketing is gaining popularity worldwide, many business owners are unaware of this concept. Bluetooth marketing can send your marketing pieces (coupons, text messages, flyers, audios, videos, etc) to consumer’s cell phones using their bluetooth connection as long as they are within the range of your bluetooth server.
These prospects receive a customized message asking them if they would like to receive your information (permission based marketing) and if they “opt-in”, they will receive your offers in the form of text, images, audio or video.
This type of marketing is VERY cost effective because there is no per message fees for the business owner since the server is sending out a constant signal to all prospects within its range. And it is environmentally friendly since you use no paper for your advertisement.
In order to achieve the best results with your bluetooth marketing campaign, you should instruct prospective customers to enable their bluetooth in order to receive special offers and discounts, tell them what type of advertisement they will be receiving, and why they should accept your advertisement.
Due to the newness of bluetooth marketing, you will need to reassure the prospects that this advertisement is coming from a trusted and reliable source and that their personal information that is NOT collected during the bluetooth transmission
Bluetooth marketing is an awesome solution for many small businesses since most mobile phones come equipped with bluetooth capabilities, you can send out as many messages as you’d like, your can test and track offers quickly to find your best one, and many potential customers will be interested in your offers.